I know, its been a while,

Been a tad busy disrupting the disruptive market place.  ;-)

These last 6 months have certainly been eventful for both Velteo and myself. Hence the time between posts. With the completion of the acquisition of Hallman Enterprises (one of the premier salesforce.com technical consultancies) to compliment our maturing business process improvement consultancy and our first conference appearance at salesforce.com’s Cloudforce in both Sydney and Melbourne, we have learnt a heap, achieved a lot and gained some great customers along the way. To them we say thank you and we look forward to the journey ahead.

In our experience we have found that too many organizations attempt to address improvements in sales, marketing and customer service through either technology, training or some process improvement. However, our approach to improvement integrates the collective power of all three of these dimensions. That’s what makes Velteo different.

As we set out to help organizations leverage the power of salesforce.com for the infusion of best practices our customers and partners have confirmed that this approach is valid.

Improvements in customer engagement are not just about any one of the dimensions, its about the integration of all three to create the collaborative value chain that extends from the customer to staff. The enabling platform is technology but only when deployed with relevancy. Meeting customers and staff where they are on their terms is engagement, understanding what they want and when is intimacy and that is nirvana for any top performing organization who wants to have customers for life.

Our recent projects have seen customers enable self service strategies via online portals and seamless customer service automation, empower the sales force with mobile workforce management applications on iPhone and iPad’s, provide simple to use user experience via Visualforce for intuitive CRM and improved adoption, enhanced visibility to reports, activities and data for real business intelligence and access to lead indicators to help management drive the business. Marketing Automation for improved campaign ROI and influence with tight integration into salesforce.com, the silo’s are starting to dissolve. Our popular Sales Maturity Assessment is proving its worth with customers experiencing 3200% returns on recommended improvements to their sales practices.

So from a Customer Engagement stand point we certainly have a lot to offer, but how about Staff Engagement?

With the release of Chatter, salesforce.com is now empowering the workforce with this phenomenal engagement tool. They call it Facebook for the Enterprise, but I call it Corporate Social Networking. What better way to keep abreast of developments in the organization or even that team proposal your working on than to have Chatter notify you of contextually relevant updates. In this age of data smog and time poverty, Chatter cuts through and enriches your access to valuable information when you need it most. By integrating salesforce.com’s Ideas, Knowledge and Content we are seeing organizations become more agile and effective as they relinquish their old world shackles and embrace the collective power of the organization to stop reinventing the wheel, oh and without the hardware.

Finally, I wanted to say a big thank you to the team at Velteo, together we have crossed the challenge of integrating both companies and have come out stronger. I have the pleasure of working with some of the sharpest consultants in the field which has in turn caused me to raise my own game. We liken Velteo to a pirate ship, everyone is a specialist in something different but together we are a finely tuned machine with a dynamic culture and a passion for fun and happy customers. So if you want to be a Pirate on a journey of disruption then contact us here.

Oh and a BIG thank you to the advisory board, you know who you are, for without you it would have been near impossible.

In the meantime I hope to be able to post here monthly, so stay tuned and if you want to know more about Velteo, feel free to contact us here.

Cheers,

Congo